Social media refers to online platforms and tools that allow individuals and organizations to create, share, and interact with content and each other. Popular social media platforms include Facebook, Twitter, Instagram, LinkedIn, and YouTube, among others. Social media has transformed the way people communicate and share information, enabling individuals to connect with others around the world and engage in real-time conversations on a wide range of topics. Social media has also become a powerful marketing and advertising tool, allowing businesses to reach and engage with their target audiences in new and innovative ways. However, social media has also raised concerns around privacy, online harassment, and the spread of misinformation.